Soft99 Europe – Official blog

What's new and trending for 2026 at Soft99: everything you need to know

What's new and trending for 2026 at Soft99: everything you need to know

Just in time for Christmas, we are introducing 4 new Soft99 products focused on effectiveness, protection, and Japanese vibe!  Although the weather typical of the end of the year rarely encourages car care adventures, we’d like to raise the stakes just before the new year begins and show...

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DRIVE SAFE: New edition of Glaco De Cleaner – a glass care must-have

DRIVE SAFE: New edition of Glaco De Cleaner – a glass care must-have

Available for free as part of the DRIVE SAFE sets, Glaco De Cleaner is much more than just a car glass cleaner. From the very beginning it stood out from the competition with its 3-in-1 formula: cleaning, protection, and boosting. In 2025, it enters the market in a...

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DRIVE SAFE: Which glass coating to choose and why it matters

DRIVE SAFE: Which glass coating to choose and why it matters

Choosing a glass coating to see more clearly in the rain? Excellent! As part of our DRIVE SAFE campaign, we promote the use of water-repelling coatings to improve visibility through the windows, spot hazards earlier, and thus increase safety. But... which coating should you choose? The Soft99 range...

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DRIVE SAFE: We are the first in car care to talk about road safety

DRIVE SAFE: We are the first in car care to talk about road safety

As the first in the detailing industry, we speak openly about how clean and protected glass can give you an extra second of visibility… and that second can save a life. That’s why the DRIVE SAFE campaign has begun. “Drive safe” – but what does that actually mean?...

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